Romania has entered an era of consumption and its stimulation remains one of the solutions always initiated to support the national economy, especially given that exports are declining due to euro-market problems - the main market for Romanian products.In this context, this paper aims to make a foray in time, starting with the issue of de-industrialization of Romania and subsequently with the transformation of Romanian economy into a tertiary one, accompanied by the simultaneous development of the economy based on consumption. In other words, the role of this paper is to present (using statistical data), the causes of de-industrialization of Romania, elements on the evolution of the tertiary industry, and some features and pitfalls of consumer-based economy. Also, the content of this article does not hesitate to emphasize the author's personal views about the studied phenomenon.


de-industrialization; consumption-based economy; commerce; retail market


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